Power Up Your Company With SaaS Business Model


SaaS, an acronym for Software as a Service, is nothing more than a service provider that makes the apps available for customers anywhere. From the holistic perspective, we explain the SaaS business model as a delivery model that hosts your app via different subscription plans.

A company is called a SaaS company if it rents the software through the central cloud-based system.

Let us dive deeper into the key term to understand all the how’s and what’s of SaaS.

What is a SaaS business model, and how it works?

Any company that uses a SaaS business model keeps a record of servers, databases, and software that provides app-accessibility over the internet through web browsers.

The SaaS customers join in by some subscription charges to access the app. The key point of difference that differentiates the SaaS business from its counterparts is hosted in the cloud.

Moreover, this hosting also eliminates the need for an end-user license to activate the software to host it; instead, the SaaS company hosts its membership. All that customers need to do is simply login to the account, and they enjoy full access.

Since the SaaS business model elevates the companies’ position by providing the best quality services to their users, the main advantage that businesses get by using SaaS is that since the SaaS companies are hosted on the centrally located cloud, they are forever updated. These updates are forwarded to the users.

This, in turn, becomes a pro point for the company; with the suitable subscription model and constant updates, they get to have a higher number of retained customers than any other business model.

Features that SaaS can give to your business

SaaS companies can handle almost every business function, for instance;

  • CRM (customer resource management)
  • ERP (Enterprise resource planning)
  • Company’s Account and Invoicing
  • Overall Project Management
  • Web Hosting
  • E-commerce
  • Data Management
  • Human Resources

What are the benefits of SaaS?

Word-of-mouth matters when it comes to getting information about something untouched by you. Following are the 5 compelling benefits of SaaS that will help you to choose the SaaS business model a right strategy for you:

  1. Lower cost: the SaaS customers are provided to pay lower initial charges since there is no need to invest in any expensive hardware to host the app.
  2. No time to waste: Perhaps the most highly discussed advantage of the SaaS business model that separates it from its complementary options is the reduced time. As the software is already installed and configured on the cloud, you do not need to waste time doing installations and the software’s corresponding configuration.
    Hence, making the application ready to use.
  3. No efforts for update: the companies that use the SaaS business model maintain their software and frequently update them, thus, exempting them from installing any further patches and updates software.
  4. IT know-how: SaaS business companies invest a big amount into their IT section. All the troubleshoot and maintenance of the application are done on their side, so customers do not have to do anything. Besides, the SaaS business also works to maintain system reliability and data security.
  5. Mobility: the SaaS customers can easily access the system from any location and any device, consequently giving an advantage to the workforces who are away from their office setups.

Well known SaaS companies

The most renowned and famous companies which use the SaaS business model as their solution finders are:

  1. Google
  2. Microsoft
  3. Zoom
  4. Adobe
  5. Shopify
  6. Mailchimp
  7. HubSpot
  8. Brevo (Formerly SendinBlue)
  9. Get response

6 Steps

Start SaaS business


Do ample research:

Before starting the actual process, do market and customer research. The reason to do so is that you are proposing a concrete solution out. Therefore, you must be well aware of the requirements needed by your potential customers. The best tool for Competitive Research in 2021: SEMRUSH


Begin with MVP:

At the initial stage of developing SaaS, start with the process’s MVP stage. In MVP (minimum viable product), you begin with a primary product with minimum cost to prove your concept and idea. Based on the feedback, you can either leave or live the product.


Save funds for setup:

In the beginning phase of your SaaS setup, you may face some financial issues. Prepare yourself for coming 3-5 to explain what your plans are as a SaaS company. This will help you in your image building in the market. Make minor goals or SMART milestones.


Start as a professional:

Complete all the legal steps; business name, tax ID, paper compliance for instance. If you aren’t aware of the initial documentation, planning MVP design, etc., then the best practice is to hire someone who already knows about these things.


Measure and improve:

Improvement is a never-ending process. Once your startup lifts, work harder to keep it going even higher. Compare the results with the target. For example, a customer’s feedback can help you validate their needs and future development suggestions.


System Security Risks:

As many companies are emerging daily; meanwhile, cyber risk is increasing sharply, as per the latest facts: In 2020, there were over 30 million attacks per year on websites and servers. Never compromise on security. Sucuri will be your helping hand here, one-time use of Sucuri can save your company from unplayable losses.


Why SaaS is the best option for your business?

By providing the companies with unlimited protocol options and a huge space to grow, SaaS has become the most crucial and integral part of its current and future business models. I hope you found this article worthwhile and helpful.

Thank you for reading: SaaS Business Model

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